Best4Travel Rejoins Visit USA Ireland to Meet Growing Demand for US Travel

Best4Travel has rejoined Visit USA Ireland as a member, reaffirming its commitment to expanding its US travel offerings.

Led by Managing Director Jeff Collins, the company has experienced significant growth in recent years, further solidifying its reputation as a trusted provider of exceptional travel experiences.

Best4Travel, an award-winning company with 11 retail stores across Ireland and a team of 12 dedicated home-based travel agents under the Holiday Experts brand, has long offered US travel options to its customers.

However, with increasing consumer demand, the company is now focused on expanding its range of tailor-made USA holidays; including road trips, escorted tours, ranch stays, and sports-themed getaways.

Jeff Collins, Managing Director of Best4Travel, said: “As an original founding member of The Visit USA Committee in Ireland, with the late Vivian Brady; and since my days with Delta Air Lines and American Holidays, selling North America has always been a huge passion of mine.

“The United States has always been a key destination for us in Best4Travel, but with growing customer demand, we see huge potential in further developing our US offerings.

“By rejoining Visit USA Ireland, we can leverage key industry insights, strengthen our partnerships, and bring even more exciting travel options to our customers.”

The decision to rejoin Visit USA Ireland comes at a time when demand for American travel experiences is on the rise. Irish travellers are increasingly looking for more than just city breaks and theme parks—they want immersive experiences, adventure, and cultural exploration.

According to Mr Collins, Best4Travel prides itself on offering expertly curated holidays with a personal touch, thanks to its highly experienced staff. With a wealth of knowledge across its retail locations and homeworking team, the company is well-positioned to deliver unique and high-quality travel experiences for Irish holidaymakers. The expansion of its US product range is a natural step forward, allowing customers more customised options suited to their travel needs and preferences, he said.