Nearly 70% of Irish Consumers Yet to Book Main 2025 Family Holiday

Nearly 70% of Irish people have yet to book their main 2025 family holiday, a new survey shows, despite most holidaymakers planning to travel abroad this year.
The latest travel survey, by online agent Click&Go Holidays, found that 68% of respondents have yet to book, while 48% – nearly half – are waiting on a good deal before booking. Over 20% of respondents said they do not feel they are ready to book.
Financial considerations remain a factor for one-in-ten of those who have delayed their holiday plans.
Sun holidays are the top choice among those intending to book, with 60% planning a warm weather getaway. The second most popular holiday type in 2025 is the Cruise Holiday, followed by a City Breaks Holiday and a USA Holiday.
The survey also gave further insight into the strong demand for travel in 2025, despite booking delays, with the vast majority (80%) still planning to take a trip this year. The coming months are expected to be busy for travel bookings, as 25% of respondents are preparing to reserve their holiday by the end of March and over a third (36%) looking to secure their plans in April or May.
Paul Hackett, CEO of Click&Go Holidays, said: “It’s clear that consumers are holding back on booking their holidays in the hope that waiting will lead to a better deal. However, we are seeing that bookings from other European countries are continuing as normal so prices are unlikely to fall. This year we did not see the usual January surge, but February sales have been strong. With Easter falling later this year, we expect March to be a particularly busy month for holiday bookings.”
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